Travel Industry Events›The Annual Africa Tourism Evening
The Annual Africa Tourism Evening 2027
18 Jun 2027 · London, United Kingdom
The Annual Africa Tourism Evening is a networking event held at The Annexe at The Champagne Bar in London, United Kingdom. The 2026 edition ran 19 Jun 2026; the organiser's website lists 18 Jun 2027 for the 2027 edition. It brings together travel industry professionals from across Europe and beyond for business meetings, networking and trade appointments.
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📅 2027 dates: 18 Jun 2027. The 2027 edition has its own page: The Annual Africa Tourism Evening 2027 dates, venue and hotels →
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Dates
18 Jun 2027
2026 edition: 19 Jun 2026
📍
Location
London, United Kingdom
🏛️
Venue
The Annexe at The Champagne Bar
About The Annual Africa Tourism Evening
The Annual Africa Tourism Evening is a curated evening held in central London for the UK travel trade selling Africa. Co-hosted by African properties, DMCs, luxury rail and other experiences, the evening brings together members of the travel trade from the UK's leading luxury, specialist and adventure tour operators in an intimate setting designed for genuine relationship-building. The format is deliberately the opposite of a trade show floor — no booths, no time pressure apart from optional pre-bookable catch-ups. Just the right people in the right room, raising a glass with one another. One of the evening's highlights is a prize draw designed to reward the buyers who have championed African travel that year. Attendance is by invitation; verified UK trade buyers and African suppliers can request access via aate.events.
Official The Annual Africa Tourism Evening website →At The Annual Africa Tourism Evening to build relationships? RepBud’s travel CRM helps you keep what was said against the right contact.
Find the venue
The Annexe at The Champagne Bar
Get the cards off your desk before the week runs away.
Reps, DMCs and Ground Handlers, operators and agents, lodges and hotels, travel media — whoever you were there as, forward the follow-up email or jot the conversation down and RepBud files it against the right contact, with the next step kept where you will see it.
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1,000 contacts and 5 clients, 25 logs a month, 1 form taking 25 responses, and Relay for 1 GB of file transfers across 2 active links. Card scanning, reports, email and WhatsApp sending, meeting prep and follow-ups pulled out for you are on the paid plans — see what each adds.
What reps use at a show
Hotels & flights for The Annual Africa Tourism Evening 2027
Some links below are affiliate links, including Booking.com, Expedia and Kiwi.com. If you book through them, RepBud may earn a small commission at no extra cost to you — it helps keep these event guides free. We only list services we’d use ourselves.
Hotels near The Annexe at The Champagne Bar
💡 Hotels closest to ExCeL London — the Novotel, Aloft and ibis London Excel — sell out earliest. The Elizabeth Line now makes central London hotels (Stratford, Canary Wharf) a practical option.
Hotels near The Annexe at The Champagne Bar fill quickly once delegates begin booking — typically 6–8 weeks before the event. Searching early secures better rates and more choice.
🏨Search hotels near The Annexe at The Champagne Bar
18 Jun 2027 · Compare hotels near the venue
Hotels near The Annexe at The Champagne Bar on Expedia
Check in 17 Jun 2027, out 19 Jun 2027 · Compare on Expedia
Flights to London for The Annual Africa Tourism Evening
Fares climb steeply inside a month, once delegates start booking the same dates — 8–10 weeks out is usually the last comfortable window. London Heathrow (LHR), Gatwick (LGW) and Stansted (STN) all serve ExCeL London via public transport.
✈️Search flights to London
18 Jun 2027 · Compare flights and travel sites
Parking near The Annexe at The Champagne Bar
Pre-booking parking near the venue is strongly recommended during major trade shows — on-site and nearby car parks sell out during event days.
🅿️Book parking near The Annexe at The Champagne Bar
18 Jun 2027 · Pre-book and save vs. on-the-day rates
Airport transfers to The Annexe at The Champagne Bar
Pre-book your airport transfer to avoid taxi queues on arrival — particularly useful during busy trade show periods when demand spikes.
🚗Book airport transfer to London
Pre-book your transfer at a fixed price
Stay connected in United Kingdom
An eSIM is the easiest way to get local data rates in United Kingdom without swapping your SIM card. Activate before you travel and connect the moment you land.
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Local data rates, instant activation, no physical SIM needed
Working on the Wi-Fi at The Annual Africa Tourism Evening
Show halls, hotel lobbies and airport lounges run open networks that anyone in the building can join. A VPN encrypts your connection over them, so the rate sheets, client emails and CRM logins you handle across a week in London travel through a network you don’t control without being readable on it.
🔒Set up a VPN before you fly
Encrypts your connection on Wi-Fi you don’t control
Security while travelling for reps → — the rest of what to set up before a show, from the badge scanner to the hotel safe.
Airport parking
Pre-book airport parking before you fly to London — compare prices across airport car parks and save versus turn-up rates.
🅿️Book airport parking
UK departures · Compare and pre-book airport parking before you fly
Airport lounges
Start your trip in comfort — pre-book an airport lounge with complimentary drinks, snacks and Wi-Fi while you wait for your flight.
🛋️Book an airport lounge
UK departures · Pre-book an airport lounge for a comfortable wait
Car hire in London
Compare car hire rates at your destination in London — pick up at the airport or city centre.
🚘Search car hire in London
UK collection · Compare car hire rates before you travel
Things to do in London
Got a free afternoon around The Annual Africa Tourism Evening? A digital city pass bundles skip-the-line entry to top attractions in London and beyond — one pass, often cheaper than booking each attraction separately.
🎟️Get a city attraction pass
Skip-the-line entry to top attractions with one digital pass
Things to do in London on Expedia
17–19 Jun 2027 · Tours and activities around the show
By Invitation Only
The Annual Africa Tourism Evening is by invitation only. Guests can request an invitation and co-hosts can enquire about taking part, both on the organiser’s website. The organiser reviews each request.
Save the date
Add The Annual Africa Tourism Evening to your calendar so you don't miss registration deadlines or early-bird hotel rates.
Frequently asked questions
Where was The Annual Africa Tourism Evening 2026 held?
The Annual Africa Tourism Evening 2026 was held at The Annexe at The Champagne Bar, 116 Pall Mall, St James's, London SW1Y 5ED, in London, United Kingdom.
Who organises The Annual Africa Tourism Evening?
The Annual Africa Tourism Evening is organised by The Annual Africa Tourism Evening. Full details and official updates are published on the organiser's website. The 2026 edition ran 19 Jun 2026.
How much does it cost to attend The Annual Africa Tourism Evening?
Visitor registration for The Annual Africa Tourism Evening is typically free or low-cost for qualified travel trade professionals, and the organiser publishes the current rates. The larger part of the cost is usually the travel: flights to London, 3–4 nights near The Annexe at The Champagne Bar, transfers and subsistence. Exhibiting is priced separately by the organiser and depends on stand size and position, so ask them for the current rate card and the booking deadline.
When was The Annual Africa Tourism Evening 2026?
The Annual Africa Tourism Evening 2026 ran 19 Jun 2026 at The Annexe at The Champagne Bar, London, United Kingdom. The organiser's website lists 18 Jun 2027 for the 2027 edition.
When is The Annual Africa Tourism Evening 2027? (2027 dates)
The Annual Africa Tourism Evening 2027 is listed for 18 Jun 2027 on the organiser's own website, in London, United Kingdom. The 2027 edition has its own page: repbud.app/events/aate-2027. Check the official website before booking travel.
Where can I find hotels near The Annexe at The Champagne Bar?
Search for accommodation near The Annexe at The Champagne Bar. Hotels closest to ExCeL London — the Novotel, Aloft and ibis London Excel — sell out earliest. The Elizabeth Line now makes central London hotels (Stratford, Canary Wharf) a practical option.
How do I get an invitation to The Annual Africa Tourism Evening?
The Annual Africa Tourism Evening is by invitation only. Guests request an invitation on the organiser's website, and the organiser reviews each request. Co-hosts can enquire about taking part on the same site.
What is The Annual Africa Tourism Evening?
The Annual Africa Tourism Evening is a curated evening held in central London for the UK travel trade selling Africa. Co-hosted by African properties, DMCs, luxury rail and other experiences, the evening brings together members of the travel trade from the UK's leading luxury, specialist and adventure tour operators in an intimate setting designed for genuine relationship-building. The format is deliberately the opposite of a trade show floor — no booths, no time pressure apart from optional pre-bookable catch-ups. Just the right people in the right room, raising a glass with one another. One of the evening's highlights is a prize draw designed to reward the buyers who have championed African travel that year. Attendance is by invitation; verified UK trade buyers and African suppliers can request access via aate.events.
How do I get to The Annexe at The Champagne Bar in London?
Search flights to London to compare fares across airlines and booking sites. From the airport, pre-book an airport transfer for a fixed-price service directly to The Annexe at The Champagne Bar or your hotel. This avoids taxi queues and surge pricing during busy event periods.
Do I need a travel eSIM for United Kingdom?
If you are travelling internationally to The Annual Africa Tourism Evening, an eSIM is the easiest way to stay connected in United Kingdom without expensive roaming charges. An eSIM gives you local data rates with instant activation — set it up before you fly and you are online the moment you land in London.
How early should I book hotels for The Annual Africa Tourism Evening 2027?
Hotels near The Annexe at The Champagne Bar typically start filling 6–8 weeks before The Annual Africa Tourism Evening. The most convenient properties — those within walking distance of the venue — sell out first. We recommend searching as early as possible to secure the best rates and availability. Hotels closest to ExCeL London — the Novotel, Aloft and ibis London Excel — sell out earliest. The Elizabeth Line now makes central London hotels (Stratford, Canary Wharf) a practical option.
Who attends The Annual Africa Tourism Evening?
The Annual Africa Tourism Evening attracts travel industry professionals from across Europe and beyond — including tour operators, travel agents, destination management companies (DMCs), hotel and lodge sales teams, tourism boards, airline representatives, and travel technology providers. It is a key event for business-to-business networking and trade appointments.
What should I bring to The Annual Africa Tourism Evening?
Essentials for The Annual Africa Tourism Evening include business cards (or use RepBud’s digital business card with QR code), a fully charged phone for logging meetings, comfortable shoes for the show floor, and a portable charger. If attending from overseas, set up an eSIM before you travel for local data rates in United Kingdom.
Is The Annual Africa Tourism Evening worth attending as a travel sales rep?
For travel sales representatives covering Europe or selling product into the region's source markets, The Annual Africa Tourism Evening is one of the highest-leverage uses of trade-budget time. The combination of pre-scheduled appointments, ad-hoc floor conversations, and the structured networking outside official hours typically delivers more new business contacts per day than weeks of separate property visits. The economic case depends on how rigorously you capture meeting notes and follow up afterwards — both areas where a structured logging system pays back many times over.
How should travel sales reps prepare for The Annual Africa Tourism Evening?
The most productive reps walk into The Annual Africa Tourism Evening with a confirmed meeting schedule, briefing notes on each contact, and specific objectives for each conversation. Preparation typically begins 4–6 weeks ahead: locking in appointments, refreshing relationship history on each contact, identifying portfolio gaps to address, and pre-loading any property or rate news worth sharing. RepBud's Meeting Prep feature generates per-contact briefings from your interaction history, and the trade-show command centre tracks meetings, captures business cards by photo, and logs follow-ups in real time.
What's the best way to follow up after The Annual Africa Tourism Evening?
The follow-up window after The Annual Africa Tourism Evening is short — most attendees lose a meaningful share of their warm leads to inbox chaos within ten days of getting home. The reps who convert at the highest rate work from a structured log captured during the show rather than reconstructing from memory afterwards, send personalised follow-ups within 72 hours, and have a clear next-touchpoint plan for each contact. RepBud's smart logging — voice notes between meetings, business-card scans, forwarded emails — keeps the record while it's fresh, so your client reports and your follow-up list are built from what you captured rather than from memory.
How do experienced reps approach The Annual Africa Tourism Evening differently from first-timers?
First-time attendees often try to meet everyone; experienced reps pre-qualify ruthlessly and target the contacts who match their actual portfolio gaps. They block out floor time for the people who matter most rather than chasing serendipity, use unstructured evening events for deeper conversation rather than business pitches, and keep post-show follow-up effort proportional to long-term contact value. Above all, they work from a system — a reliable way to log everything as it happens, so The Annual Africa Tourism Evening pays back not just in the weeks afterwards but for years through accurate records of who said what.
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