Built for the travel trade

A CRM built for the
travel and tourism trade

RepBud is the CRM built specifically for the travel and tourism industry. It is a rep's field companion that tracks trade relationships and portfolio coverage — who you met, what was promised, what happens next — not bookings. Log by voice, photo, email or WhatsApp; walk into meetings prepared; send a branded client report in one tap.

Start free →For travel sales reps

Mobile-first on iOS and Android, with a web dashboard. No card needed to sign up.

What makes it a travel CRM, not a booking system

Most tools sold to the travel industry manage the product: a booking or itinerary system holds reservations, availability and trip documents. RepBud does a different job. It tracks the trade relationships that win the business — the tour operators, DMCs and agents a rep talks to, the meetings held, the follow-ups owed, and the portfolio of properties they represent in market.

It is also not a horizontal CRM. A general-purpose platform can be configured to fit almost any industry, which means a setup project before it earns its keep. RepBud builds the travel-trade workflow in — trade shows, portfolio coverage, per-client reporting — so a solo rep or a small team is productive in an afternoon, on their phone.

Built by someone who spent two decades in travel-trade sales, RepBud assists with the work that traditionally got lost between trade shows: the scribbled business cards, the WhatsApp follow-ups, the name of the operator's new BDM. RepBud is designed to assist, not replace, your professional judgement.

What it does

Relationships and portfolio, not reservations

📇

Trade relationships, tracked

A contact book that keeps interactions, emails and meetings in order — last-seen dates, relationship gaps, and which companies a contact has worked at. The trade relationship, not the booking.

🗺️

Portfolio coverage

See which properties and brands you represent, which operators and agents each is being sold to, and where the gaps are — so nothing in the portfolio goes quiet unnoticed.

🎟️

Trade-show workflow

A directory of travel-trade events, pre-show meeting prep, business-card capture on the floor, and post-show follow-up — built for WTM, ITB, Indaba, ATM, ILTM and the rest.

🗣️

Log how reps work

Voice, text, a business-card photo, or a forwarded email or WhatsApp thread. RepBud matches the contact, links the company and files a structured record.

📋

Meeting prep

Walk into a booth, a lodge or a client lunch with a briefing built from past conversations, open follow-ups and relationship gaps.

📊

One-tap client reports

Turn months of logged activity into a branded client activity report in a single tap — the monthly report a represented property expects.

For travel sales reps →A travel-trade alternative to Salesforce →For rep companies →

Weighing it up

How RepBud compares

Straight comparisons — what RepBud does, and where the other tool is the better fit.

SalesforceHubSpotNotionPipedriveZoho CRMmonday.comAirtableA spreadsheet

Frequently Asked Questions

What people ask about a travel CRM

What is the best CRM for travel industry sales representatives?+

RepBud is a CRM built specifically for travel-trade sales representatives. Unlike a horizontal CRM you configure to fit, or a booking and itinerary system that manages reservations, RepBud tracks the trade relationships a rep lives on — who they met, what was promised, and what happens next — and turns that activity into one-tap client reports. It is mobile-first for reps moving between trade shows, property visits and client meetings.

How is a travel CRM different from a booking or itinerary system?+

A booking or itinerary system manages reservations, availability and trip documents — the product being sold. A travel CRM like RepBud manages the relationships that win the business: the operators, DMCs and agents a rep talks to, the meetings and follow-ups, and the portfolio of properties they represent. RepBud does not hold bookings; it tracks the trade relationship around them, and complements a booking system rather than replacing it.

How is RepBud different from a general-purpose CRM?+

RepBud builds the travel-trade workflow in — trade shows, portfolio coverage, per-client reporting — so a solo rep or small team is productive in an afternoon, on their phone.

Does RepBud work on mobile for reps on the road?+

Yes. RepBud is mobile-first on iOS and Android, with a web dashboard alongside. A rep can log a meeting by text, voice, a photo of a business card, or by forwarding the email or WhatsApp thread — the capture happens in the corridor or the lodge, not later at a desk. Capture needs a connection; on a weak show floor, photograph the card and log it once you are back on Wi-Fi.

What does RepBud track that a general CRM does not?+

Trade relationships and portfolio coverage: which properties a rep represents, which operators and agents each one is being sold to, when a contact last heard from you, and what is overdue. It also handles trade-show workflow, business-card capture into a relationship history, and branded per-client activity reports — built in rather than assembled from templates.

Is RepBud suitable for a small travel team or a solo rep?+

Both. A solo rep runs their whole book of business on it; rep companies and in-house sales teams run several seats with shared contact visibility so nobody double-approaches the same agent. Every account starts free on Economy with no card, and each solo paid plan can be tried free for 14 days with a card. See repbud.app/pricing for current prices in your currency.

Can I import my existing contacts?+

Yes. RepBud ReRoot imports contacts and companies from CSV, Excel and most major CRMs. It matches people on their email address, or on name and company where there is no email, so importing a sheet again updates those contacts rather than adding them twice — and moving across does not mean starting from a blank contact book.

Put the trade relationship first

Start free on Economy, import your contacts with ReRoot, and log your first meeting today. No card needed to sign up.

Start free →