Travel Trade Events›Africa Showcase Latin America
Africa Showcase Latin America 2026
23–27 Mar 2026 · São Paulo, Brazil
Africa Showcase Latin America 2026 is a roadshow taking place 23–27 Mar 2026 in São Paulo, Brazil. It brings together travel industry professionals from across Americas and beyond for business meetings, networking and trade appointments.
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Dates
23–27 Mar 2026
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Location
São Paulo, Brazil
About Africa Showcase Latin America
Africa Showcase Latin America connects African tourism suppliers with the region's most influential travel designers and tour operators across Brazil and Mexico. The 2026 edition visited São Paulo, Monterrey and Mexico City, bringing together tourism boards, DMCs, lodges and experience providers from 18 African countries for dozens of pre-scheduled B2B meetings per city. Latin America is cementing its position as a priority outbound market for African tourism, with strong buyer demand for safari, cultural immersion and conservation-led travel experiences.
Official Africa Showcase Latin America website →Hotels & flights for Africa Showcase Latin America 2026
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Hotels near São Paulo
Hotels near São Paulo fill quickly once delegates begin booking — typically 6–8 weeks before the event. Searching early secures better rates and more choice.
🏨Search hotels near São Paulo
23–27 Mar 2026 · Compare hotels near the venue
Flights to São Paulo for Africa Showcase Latin America
Search and compare flights to São Paulo from hundreds of airlines and booking sites. Search for the best fares into São Paulo's main airport.
✈️Search flights to São Paulo
23–27 Mar 2026 · Compare flights and travel sites
Airport transfers to São Paulo
Pre-book your airport transfer to avoid taxi queues on arrival — particularly useful during busy trade show periods when demand spikes.
🚗Book airport transfer to São Paulo
Pre-book your transfer at a fixed price
Stay connected in Brazil
An eSIM is the easiest way to get local data rates in Brazil without swapping your SIM card. Activate before you travel and connect the moment you land.
📱Get an eSIM for Brazil
Local data rates, instant activation, no physical SIM needed
Airport parking
Pre-book airport parking before you fly to São Paulo — compare prices across airport car parks and save versus turn-up rates.
🅿️Book airport parking
Compare and pre-book airport parking before you fly
Airport lounges
Start your trip in comfort — pre-book an airport lounge with complimentary drinks, snacks and Wi-Fi while you wait for your flight.
🛋️Book an airport lounge
Pre-book an airport lounge for a comfortable wait
Car hire in São Paulo
Compare car hire rates at your destination in São Paulo — pick up at the airport or city centre. Book early for the best trade show rates.
🚘Search car hire in São Paulo
Compare car hire rates at your destination
Things to do in São Paulo
Got a free afternoon around Africa Showcase Latin America? A digital city pass bundles skip-the-line entry to top attractions in São Paulo and beyond — one pass, often cheaper than booking each attraction separately.
🎟️Get a city attraction pass
Skip-the-line entry to top attractions with one digital pass
Save the date
Add Africa Showcase Latin America to your calendar so you don't miss registration deadlines or early-bird hotel rates.
Frequently asked questions
When is Africa Showcase Latin America 2026?
Africa Showcase Latin America 2026 takes place 23–27 Mar 2026 at São Paulo, São Paulo, Brazil.
Where can I find hotels near São Paulo?
Search for accommodation near São Paulo. We recommend booking at least 6–8 weeks before Africa Showcase Latin America as hotels near the venue sell out quickly during major travel trade shows.
How do I register for Africa Showcase Latin America?
Visit the official Africa Showcase Latin America website to register. Visitor registration is typically free for qualified travel trade professionals.
What is Africa Showcase Latin America?
Africa Showcase Latin America connects African tourism suppliers with the region's most influential travel designers and tour operators across Brazil and Mexico. The 2026 edition visited São Paulo, Monterrey and Mexico City, bringing together tourism boards, DMCs, lodges and experience providers from 18 African countries for dozens of pre-scheduled B2B meetings per city. Latin America is cementing its position as a priority outbound market for African tourism, with strong buyer demand for safari, cultural immersion and conservation-led travel experiences.
How do I get to São Paulo in São Paulo?
Search flights to São Paulo to compare fares across airlines and booking sites. From the airport, pre-book an airport transfer for a fixed-price service directly to São Paulo or your hotel. This avoids taxi queues and surge pricing during busy event periods.
Do I need a travel eSIM for Brazil?
If you are travelling internationally to Africa Showcase Latin America, an eSIM is the easiest way to stay connected in Brazil without expensive roaming charges. An eSIM gives you local data rates with instant activation — set it up before you fly and you are online the moment you land in São Paulo.
How early should I book hotels for Africa Showcase Latin America 2026?
Hotels near São Paulo typically start filling 6–8 weeks before Africa Showcase Latin America. The most convenient properties — those within walking distance of the venue — sell out first. We recommend searching as early as possible to secure the best rates and availability.
Who attends Africa Showcase Latin America?
Africa Showcase Latin America attracts travel industry professionals from across Americas and beyond — including tour operators, travel agents, destination management companies (DMCs), hotel and lodge sales teams, tourism boards, airline representatives, and travel technology providers. It is a key event for business-to-business networking and trade appointments.
What should I bring to Africa Showcase Latin America?
Essentials for Africa Showcase Latin America include business cards (or use RepBud’s digital business card with QR code), a fully charged phone for logging meetings, comfortable shoes for the show floor, and a portable charger. If attending from overseas, set up an eSIM before you travel for local data rates in Brazil.
Is Africa Showcase Latin America worth attending as a travel sales rep?
For travel sales representatives covering Americas or selling product into the region's source markets, Africa Showcase Latin America is one of the highest-leverage uses of trade-budget time. The combination of pre-scheduled appointments, ad-hoc floor conversations, and the structured networking outside official hours typically delivers more new business contacts per day than weeks of separate property visits. The economic case depends on how rigorously you capture meeting notes and follow up afterwards — both areas where a structured logging system pays back many times over.
How should travel sales reps prepare for Africa Showcase Latin America?
The most productive reps walk into Africa Showcase Latin America with a confirmed meeting schedule, briefing notes on each contact, and specific objectives for each conversation. Preparation typically begins 4–6 weeks ahead: locking in appointments, refreshing relationship history on each contact, identifying portfolio gaps to address, and pre-loading any property or rate news worth sharing. RepBud's Meeting Prep feature generates per-contact briefings from your interaction history, and the trade-show command centre tracks meetings, captures business cards by photo, and logs follow-ups in real time.
What's the best way to follow up after Africa Showcase Latin America?
The follow-up window after Africa Showcase Latin America is short — most attendees lose a meaningful share of their warm leads to inbox chaos within ten days of getting home. The reps who convert at the highest rate work from a structured log captured during the show rather than reconstructing from memory afterwards, send personalised follow-ups within 72 hours, and have a clear next-touchpoint plan for each contact. RepBud's smart logging — voice notes between meetings, business-card scans, forwarded emails — keeps the record while it's fresh; reports and follow-up sequences flow from that record automatically.
How do experienced reps approach Africa Showcase Latin America differently from first-timers?
First-time attendees often try to meet everyone; experienced reps pre-qualify ruthlessly and target the contacts who match their actual portfolio gaps. They block out floor time for the people who matter most rather than chasing serendipity, use unstructured evening events for deeper conversation rather than business pitches, and keep post-show follow-up effort proportional to long-term contact value. Above all, they work from a system — a reliable way to log everything as it happens, so Africa Showcase Latin America pays back not just in the weeks afterwards but for years through accurate records of who said what.
THE REPBUD RESERVE
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