Travel Industry Events›The Annual Africa Tourism Evening

The Annual Africa Tourism Evening

The Annual Africa Tourism Evening 2027

18 Jun 2027 · London, United Kingdom

By Invitation OnlyEuropeNetworking

The Annual Africa Tourism Evening 2027 is a networking event taking place 18 Jun 2027 at The Annexe at The Champagne Bar in London, United Kingdom. It brings together travel industry professionals from across Europe and beyond for business meetings, networking and trade appointments.

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Dates

18 Jun 2027

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Location

London, United Kingdom

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Venue

The Annexe at The Champagne Bar

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About The Annual Africa Tourism Evening

The Annual Africa Tourism Evening is a curated evening held in central London for the UK travel trade selling Africa. Co-hosted by African properties, DMCs, luxury rail and other experiences, the evening brings together members of the travel trade from the UK's leading luxury, specialist and adventure tour operators in an intimate setting designed for genuine relationship-building. The format is deliberately the opposite of a trade show floor — no booths, no time pressure apart from optional pre-bookable catch-ups. Just the right people in the right room, raising a glass with one another. One of the evening's highlights is a prize draw designed to reward the buyers who have championed African travel that year. Attendance is by invitation; verified UK trade buyers and African suppliers can request access via aate.events.

Official The Annual Africa Tourism Evening website →

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Find the venue

The Annexe at The Champagne Bar

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The Annexe at The Champagne Bar
London, United Kingdom
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Hotels & flights for The Annual Africa Tourism Evening 2027

Planning your visit to London for The Annual Africa Tourism Evening? Book accommodation near The Annexe at The Champagne Bar and search flights to London below.

Some links below are affiliate links, including Booking.com, Expedia and Kiwi.com. If you book through them, RepBud may earn a small commission at no extra cost to you — it helps keep these event guides free. We only list services we’d use ourselves.

Hotels near The Annexe at The Champagne Bar

💡 Hotels closest to ExCeL London — the Novotel, Aloft and ibis London Excel — sell out earliest. The Elizabeth Line now makes central London hotels (Stratford, Canary Wharf) a practical option.

Hotels near The Annexe at The Champagne Bar fill quickly once delegates begin booking — typically 6–8 weeks before the event. Searching early secures better rates and more choice.

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Hotels near The Annexe at The Champagne Bar on Expedia

Check in 17 Jun 2027, out 19 Jun 2027 · Compare on Expedia

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Flights to London for The Annual Africa Tourism Evening

Fares climb steeply inside a month, once delegates start booking the same dates — 8–10 weeks out is usually the last comfortable window. London Heathrow (LHR), Gatwick (LGW) and Stansted (STN) all serve ExCeL London via public transport.

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Parking near The Annexe at The Champagne Bar

Pre-booking parking near the venue is strongly recommended during major trade shows — on-site and nearby car parks sell out during event days.

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18 Jun 2027 · Pre-book and save vs. on-the-day rates

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Airport transfers to The Annexe at The Champagne Bar

Pre-book your airport transfer to avoid taxi queues on arrival — particularly useful during busy trade show periods when demand spikes.

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Stay connected in United Kingdom

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Working on the Wi-Fi at The Annual Africa Tourism Evening

Show halls, hotel lobbies and airport lounges run open networks that anyone in the building can join. A VPN encrypts your connection over them, so the rate sheets, client emails and CRM logins you handle across a week in London travel through a network you don’t control without being readable on it.

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Security while travelling for reps → — the rest of what to set up before a show, from the badge scanner to the hotel safe.

Airport parking

Pre-book airport parking before you fly to London — compare prices across airport car parks and save versus turn-up rates.

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Airport lounges

Start your trip in comfort — pre-book an airport lounge with complimentary drinks, snacks and Wi-Fi while you wait for your flight.

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Car hire in London

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Things to do in London

Got a free afternoon around The Annual Africa Tourism Evening? A digital city pass bundles skip-the-line entry to top attractions in London and beyond — one pass, often cheaper than booking each attraction separately.

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Things to do in London on Expedia

17–19 Jun 2027 · Tours and activities around the show

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By Invitation Only

The Annual Africa Tourism Evening is by invitation only. Guests can request an invitation and co-hosts can enquire about taking part, both on the organiser’s website. The organiser reviews each request.

Request an Invitation →Co-Host Enquiry →

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Frequently asked questions

Where is The Annual Africa Tourism Evening 2027 held?

The Annual Africa Tourism Evening 2027 is held at The Annexe at The Champagne Bar, 116 Pall Mall, St James's, London SW1Y 5ED, in London, United Kingdom.

Who organises The Annual Africa Tourism Evening?

The Annual Africa Tourism Evening is organised by The Annual Africa Tourism Evening. Full details and official updates are published on the organiser's website. The 2027 edition takes place 18 Jun 2027.

How much does it cost to attend The Annual Africa Tourism Evening?

Visitor registration for The Annual Africa Tourism Evening is typically free or low-cost for qualified travel trade professionals, and the organiser publishes the current rates. The larger part of the cost is usually the travel: flights to London, 3–4 nights near The Annexe at The Champagne Bar, transfers and subsistence. Exhibiting is priced separately by the organiser and depends on stand size and position, so ask them for the current rate card and the booking deadline.

When is The Annual Africa Tourism Evening 2027?

The Annual Africa Tourism Evening 2027 takes place 18 Jun 2027 at The Annexe at The Champagne Bar, London, United Kingdom.

When is The Annual Africa Tourism Evening 2028? (2028 dates)

Official The Annual Africa Tourism Evening 2028 dates are expected around June 2028, based on the 2027 edition (18 Jun 2027), and are to be confirmed by the organiser. The Annual Africa Tourism Evening is held in London, United Kingdom. We update this page as soon as 2028 dates are announced — check the official website for confirmation before booking travel.

Where can I find hotels near The Annexe at The Champagne Bar?

Search for accommodation near The Annexe at The Champagne Bar. Hotels closest to ExCeL London — the Novotel, Aloft and ibis London Excel — sell out earliest. The Elizabeth Line now makes central London hotels (Stratford, Canary Wharf) a practical option.

How do I get an invitation to The Annual Africa Tourism Evening?

The Annual Africa Tourism Evening is by invitation only. Guests request an invitation on the organiser's website, and the organiser reviews each request. Co-hosts can enquire about taking part on the same site.

What is The Annual Africa Tourism Evening?

The Annual Africa Tourism Evening is a curated evening held in central London for the UK travel trade selling Africa. Co-hosted by African properties, DMCs, luxury rail and other experiences, the evening brings together members of the travel trade from the UK's leading luxury, specialist and adventure tour operators in an intimate setting designed for genuine relationship-building. The format is deliberately the opposite of a trade show floor — no booths, no time pressure apart from optional pre-bookable catch-ups. Just the right people in the right room, raising a glass with one another. One of the evening's highlights is a prize draw designed to reward the buyers who have championed African travel that year. Attendance is by invitation; verified UK trade buyers and African suppliers can request access via aate.events.

How do I get to The Annexe at The Champagne Bar in London?

Search flights to London to compare fares across airlines and booking sites. From the airport, pre-book an airport transfer for a fixed-price service directly to The Annexe at The Champagne Bar or your hotel. This avoids taxi queues and surge pricing during busy event periods.

Do I need a travel eSIM for United Kingdom?

If you are travelling internationally to The Annual Africa Tourism Evening, an eSIM is the easiest way to stay connected in United Kingdom without expensive roaming charges. An eSIM gives you local data rates with instant activation — set it up before you fly and you are online the moment you land in London.

How early should I book hotels for The Annual Africa Tourism Evening 2027?

Hotels near The Annexe at The Champagne Bar typically start filling 6–8 weeks before The Annual Africa Tourism Evening. The most convenient properties — those within walking distance of the venue — sell out first. We recommend searching as early as possible to secure the best rates and availability. Hotels closest to ExCeL London — the Novotel, Aloft and ibis London Excel — sell out earliest. The Elizabeth Line now makes central London hotels (Stratford, Canary Wharf) a practical option.

Who attends The Annual Africa Tourism Evening?

The Annual Africa Tourism Evening attracts travel industry professionals from across Europe and beyond — including tour operators, travel agents, destination management companies (DMCs), hotel and lodge sales teams, tourism boards, airline representatives, and travel technology providers. It is a key event for business-to-business networking and trade appointments.

What should I bring to The Annual Africa Tourism Evening?

Essentials for The Annual Africa Tourism Evening include business cards (or use RepBud’s digital business card with QR code), a fully charged phone for logging meetings, comfortable shoes for the show floor, and a portable charger. If attending from overseas, set up an eSIM before you travel for local data rates in United Kingdom.

Is The Annual Africa Tourism Evening worth attending as a travel sales rep?

For travel sales representatives covering Europe or selling product into the region's source markets, The Annual Africa Tourism Evening is one of the highest-leverage uses of trade-budget time. The combination of pre-scheduled appointments, ad-hoc floor conversations, and the structured networking outside official hours typically delivers more new business contacts per day than weeks of separate property visits. The economic case depends on how rigorously you capture meeting notes and follow up afterwards — both areas where a structured logging system pays back many times over.

How should travel sales reps prepare for The Annual Africa Tourism Evening?

The most productive reps walk into The Annual Africa Tourism Evening with a confirmed meeting schedule, briefing notes on each contact, and specific objectives for each conversation. Preparation typically begins 4–6 weeks ahead: locking in appointments, refreshing relationship history on each contact, identifying portfolio gaps to address, and pre-loading any property or rate news worth sharing. RepBud's Meeting Prep feature generates per-contact briefings from your interaction history, and the trade-show command centre tracks meetings, captures business cards by photo, and logs follow-ups in real time.

What's the best way to follow up after The Annual Africa Tourism Evening?

The follow-up window after The Annual Africa Tourism Evening is short — most attendees lose a meaningful share of their warm leads to inbox chaos within ten days of getting home. The reps who convert at the highest rate work from a structured log captured during the show rather than reconstructing from memory afterwards, send personalised follow-ups within 72 hours, and have a clear next-touchpoint plan for each contact. RepBud's smart logging — voice notes between meetings, business-card scans, forwarded emails — keeps the record while it's fresh, so your client reports and your follow-up list are built from what you captured rather than from memory.

How do experienced reps approach The Annual Africa Tourism Evening differently from first-timers?

First-time attendees often try to meet everyone; experienced reps pre-qualify ruthlessly and target the contacts who match their actual portfolio gaps. They block out floor time for the people who matter most rather than chasing serendipity, use unstructured evening events for deeper conversation rather than business pitches, and keep post-show follow-up effort proportional to long-term contact value. Above all, they work from a system — a reliable way to log everything as it happens, so The Annual Africa Tourism Evening pays back not just in the weeks afterwards but for years through accurate records of who said what.

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