Travel Trade EventsInternational Golf Travel Market

International Golf Travel Market

International Golf Travel Market 2026

19–22 Oct 2026 · Cannes, France

EuropeTrade Show

International Golf Travel Market 2026 is a trade show taking place 19–22 Oct 2026 at Cannes in Cannes, France. It brings together travel industry professionals from across Europe and beyond for business meetings, networking and trade appointments.

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Dates

19–22 Oct 2026

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Location

Cannes, France

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Venue

Cannes

About International Golf Travel Market

The International Golf Travel Market — IGTM — is the world's leading trade event for the golf travel industry, bringing together golf resorts, tour operators and destination management companies with golf travel buyers from across the globe. Held in Cannes in October, IGTM operates on an appointment-led model with pre-scheduled meetings between carefully matched buyers and suppliers. For African destinations with world-class golf courses — from the Garden Route in South Africa to Mauritius and Morocco — IGTM is the most targeted and commercially productive event in the golf travel calendar. The combination of Cannes in autumn and the intimacy of the IGTM format makes this one of the most enjoyable shows in the travel trade calendar.

Official International Golf Travel Market website →

Find the venue

Cannes

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Cannes
Cannes, France

Hotels & flights for International Golf Travel Market 2026

Planning your visit to Cannes for International Golf Travel Market? Book accommodation near Cannes and search flights to Cannes below.

Hotels near Cannes

💡 The Palais des Festivals is on La Croisette. Most delegates stay in Cannes hotels along the seafront — the Martinez, JW Marriott and Majestic are closest to the venue.

Hotels near Cannes fill quickly once delegates begin booking — typically 6–8 weeks before the event. Searching early secures better rates and more choice.

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19–22 Oct 2026 · Compare hotels near the venue

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Flights to Cannes for International Golf Travel Market

Search and compare flights to Cannes from hundreds of airlines and booking sites. Search for the best fares into Cannes's main airport.

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19–22 Oct 2026 · Compare flights and travel sites

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Airport transfers to Cannes

Pre-book your airport transfer to avoid taxi queues on arrival — particularly useful during busy trade show periods when demand spikes.

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Stay connected in France

An eSIM is the easiest way to get local data rates in France without swapping your SIM card. Activate before you travel and connect the moment you land.

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Airport parking

Pre-book airport parking before you fly to Cannes — compare prices across airport car parks and save versus turn-up rates.

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Airport lounges

Start your trip in comfort — pre-book an airport lounge with complimentary drinks, snacks and Wi-Fi while you wait for your flight.

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Car hire in Cannes

Compare car hire rates at your destination in Cannes — pick up at the airport or city centre. Book early for the best trade show rates.

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Register for International Golf Travel Market 2026

Interested in attending or exhibiting at International Golf Travel Market 2026 in Cannes, France? Registration for qualified travel trade professionals is typically free or low-cost as a visitor.

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Save the date

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Frequently asked questions

Where is International Golf Travel Market 2026 held?

International Golf Travel Market 2026 is held at Cannes, Cannes, France, in Cannes, France.

Who organises International Golf Travel Market?

International Golf Travel Market is organised by Reed Exhibitions. Full details and official updates are published on the organiser's website. The 2026 edition takes place 19–22 Oct 2026.

When is International Golf Travel Market 2026?

International Golf Travel Market 2026 takes place 19–22 Oct 2026 at Cannes, Cannes, France.

Where can I find hotels near Cannes?

Search for accommodation near Cannes. The Palais des Festivals is on La Croisette. Most delegates stay in Cannes hotels along the seafront — the Martinez, JW Marriott and Majestic are closest to the venue.

How do I register for International Golf Travel Market?

Register for International Golf Travel Market via the official website. Visitor registration is typically free or low-cost for qualified travel trade professionals.

What is International Golf Travel Market?

The International Golf Travel Market — IGTM — is the world's leading trade event for the golf travel industry, bringing together golf resorts, tour operators and destination management companies with golf travel buyers from across the globe. Held in Cannes in October, IGTM operates on an appointment-led model with pre-scheduled meetings between carefully matched buyers and suppliers. For African destinations with world-class golf courses — from the Garden Route in South Africa to Mauritius and Morocco — IGTM is the most targeted and commercially productive event in the golf travel calendar. The combination of Cannes in autumn and the intimacy of the IGTM format makes this one of the most enjoyable shows in the travel trade calendar.

How do I get to Cannes in Cannes?

Search flights to Cannes to compare fares across airlines and booking sites. From the airport, pre-book an airport transfer for a fixed-price service directly to Cannes or your hotel. This avoids taxi queues and surge pricing during busy event periods.

Do I need a travel eSIM for France?

If you are travelling internationally to International Golf Travel Market, an eSIM is the easiest way to stay connected in France without expensive roaming charges. An eSIM gives you local data rates with instant activation — set it up before you fly and you are online the moment you land in Cannes.

How early should I book hotels for International Golf Travel Market 2026?

Hotels near Cannes typically start filling 6–8 weeks before International Golf Travel Market. The most convenient properties — those within walking distance of the venue — sell out first. We recommend searching as early as possible to secure the best rates and availability. The Palais des Festivals is on La Croisette. Most delegates stay in Cannes hotels along the seafront — the Martinez, JW Marriott and Majestic are closest to the venue.

Who attends International Golf Travel Market?

International Golf Travel Market attracts travel industry professionals from across Europe and beyond — including tour operators, travel agents, destination management companies (DMCs), hotel and lodge sales teams, tourism boards, airline representatives, and travel technology providers. It is a key event for business-to-business networking and trade appointments.

What should I bring to International Golf Travel Market?

Essentials for International Golf Travel Market include business cards (or use RepBud’s digital business card with QR code), a fully charged phone for logging meetings, comfortable shoes for the show floor, and a portable charger. If attending from overseas, set up an eSIM before you travel for local data rates in France.

Is International Golf Travel Market worth attending as a travel sales rep?

For travel sales representatives covering Europe or selling product into the region's source markets, International Golf Travel Market is one of the highest-leverage uses of trade-budget time. The combination of pre-scheduled appointments, ad-hoc floor conversations, and the structured networking outside official hours typically delivers more new business contacts per day than weeks of separate property visits. The economic case depends on how rigorously you capture meeting notes and follow up afterwards — both areas where a structured logging system pays back many times over.

How should travel sales reps prepare for International Golf Travel Market?

The most productive reps walk into International Golf Travel Market with a confirmed meeting schedule, briefing notes on each contact, and specific objectives for each conversation. Preparation typically begins 4–6 weeks ahead: locking in appointments, refreshing relationship history on each contact, identifying portfolio gaps to address, and pre-loading any property or rate news worth sharing. RepBud's Meeting Prep feature generates per-contact briefings from your interaction history, and the trade-show command centre tracks meetings, captures business cards by photo, and logs follow-ups in real time.

What's the best way to follow up after International Golf Travel Market?

The follow-up window after International Golf Travel Market is short — most attendees lose a meaningful share of their warm leads to inbox chaos within ten days of getting home. The reps who convert at the highest rate work from a structured log captured during the show rather than reconstructing from memory afterwards, send personalised follow-ups within 72 hours, and have a clear next-touchpoint plan for each contact. RepBud's smart logging — voice notes between meetings, business-card scans, forwarded emails — keeps the record while it's fresh; reports and follow-up sequences flow from that record automatically.

How do experienced reps approach International Golf Travel Market differently from first-timers?

First-time attendees often try to meet everyone; experienced reps pre-qualify ruthlessly and target the contacts who match their actual portfolio gaps. They block out floor time for the people who matter most rather than chasing serendipity, use unstructured evening events for deeper conversation rather than business pitches, and keep post-show follow-up effort proportional to long-term contact value. Above all, they work from a system — a reliable way to log everything as it happens, so International Golf Travel Market pays back not just in the weeks afterwards but for years through accurate records of who said what.

THE REPBUD RESERVE

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